We can thank Apple for the $0.99 song, but in the case of e-books they have ruined this good thing we had going. With Apple's late entry into the market, they opened the door to negotiable prices. Macmillan showed their
I will support those who continue to charge $9.99.
Update:
And those are becoming less and less... (Macmillan, HarperCollins, and Hachette)
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